Industry: Fashion & Accessories
Scope: Complete Branding Suite, Logo Design, Website Design, Product Packaging (Tag & Box)
Libras Accessories is a fashion-forward accessories brand that blends elegance with everyday wearability. Built around a bold and feminine aesthetic, the brand seeks to empower customers through statement pieces that express individuality and balance.
We designed a modern, versatile logomark with custom lettering to ensure it stands out both online and in print.
We designed high-end packaging that enhances the unboxing experience and supports the brand’s premium image.
Our goal was to help Libras Accessories not just launch, but stand out. Every design decision was made with intention—to create a unified, luxurious brand that leaves a lasting impression.
We created a cohesive brand identity that captures Libras' essence, elegant and timeless. From color palette to typography, every detail was chosen to reflect balance, beauty, and a modern luxury feel. Our branding foundation ensures consistency across digital and physical platforms.
Before diving into design, we spent time understanding Libras’ ideal audience, competitors, and market position. Our research focused on aesthetics that resonate with bold yet minimalist fashion lovers, ensuring the brand would feel both fresh and timeless.
This full project was completed in just 2 weeks, including brand research, visual identity, photography, packaging design, and website development. Thanks to seamless collaboration with the client, we were able to deliver a cohesive brand experience on a quick timeline without compromising quality.
We developed a fully custom, mobile-optimized website that acts as both a digital storefront and a brand experience.
Clean, intuitive layout focused on showcasing products
Strategic UX to increase time spent and conversions
Fully aligned with the brand’s aesthetic and messaging
Integrated e-commerce functionality
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PlanYu® is based in Laguna Woods, CA. We help founders figure out what is getting in the way between customer attention and action. We examine what customers actually encounter, compare it with real customer evidence, and identify what deserves fixing first before more time and money go into the wrong solution.
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